Turkish Startup Ingosa, a Company Focusing on Ad Tech, has Raised a Valuation Above $1.5 Million

The funding round was led by Arya GSYF, a partnership between Arya Women Investment Platform and Türkiye İş Bankası, which operates within Maxis, a startup accelerator. Other participants in the investment round include Doğuş New Ventures, Aegean Ventures, and angel investors Ahu Serter, Münteha Adalı, Meltem Aydın, and Ayça Atmaca from the Arya Angel Investment Network.

Ingosa, a Workup and Arya Investment Preparation Program graduate, uses dialogue-based conversational AI to transform the ad tech industry. It leads with Conversational Display Ads, offering a revolutionary approach to marketing. The startup’s technology facilitates direct, engaging conversations between brands and consumers via ad banners, significantly outperforming traditional banners in terms of interaction, purchase intent, brand recall, and data collection in a cookie-less world.

Ingosa was founded in April 2022 by Dürin Artuk, Gökçe Duman, and Muammer Okumuş. The company has already partnered with globally recognized brands such as Volkswagen, Audi, BMW, Citroen, Nissan, Mediamarkt, Sephora, HSBC, Dominos, PepsiCo, Samsung, and Grundig. Additionally, media buying agencies like Publicis Groupe, WPP, SEM, Hype, Ingage, and OMD rely on Ingosa’s technology to revolutionize their digital advertising strategies.

With this investment, Ingosa plans to expand the reach and accessibility of its groundbreaking advertising tools, allowing customers to create dialogue-based banners within seconds. The startup’s mission is to redefine the relationship between brands and consumers in a cookie-less world.

Ingosa’s co-founder Gökçe Duman commented on the investment, saying, “We are excited about the trust our investors have shown in Ingosa’s mission and potential. This funding will help us achieve our goal of moving the advertising technology industry into a new era of personalized and interactive digital advertising more quickly.”

Ingosa aims to become a global leader in advertising technology with this significant investment.